[The Black Rabbit]

Yes Gill.
I feel for the farmers at the moment. I really do. We re-watched "The lie of the land" again last night, (it was re-shown quite late, after being originally shown almost ten years ago if memory serves me correctly). Its TEN years worse now. MUCH worse.

We must remember though that we (a generic "we") give the supermarkets their money.
We, as consumers, (very demanding 60million odd of us) have brought about this industrial scale food production.
We are demanding more and more food, all the time, 24 hours a day. We don't just ask for it now. WE EXPECT IT!

At present, the nation simply couldn't go back to 100% organically produced / free range food. The vast figures involved don't add up. No matter how much we want it to be so, (the "we" here being your average WAB member).

Its very easy to blame the supermarkets.
The supermarkets are just providing the overwhelming majority, what they (we) want. Convenience and low cost.
If the supermarkets are to blame, then we must blame ourselves first.

Sad, isn't it...

It can change. But boy, will it take time, and the mother of all upheavals in the consumer attitude.
It IS possible.
But then again, "nothing is IMpossible"....

Doug